Bulk SMS marketing a serious thoughtApril 15, 2012 24 Comments
Mobile phones are hugely popular devices that cut across age barriers when it comes to their use. Today, it is surprising to find someone who does not own a mobile phone. It can be a high end one, a multimedia phone or a utility phone. The number of service providers has also grown immensely with the growth in the percentage of people using mobile phones. People have now started to spend flexibly every month on their mobile phone bills. Even prepaid customers opt for high end plans to ensure they do not run out of balance at the wrong time.
Mobile phones come with a wide range exciting features. One of the features that have made the device a essential to own is the SMS. SMS is a short, speedy and cost-effective way of sending an important message across when you do not have enough calling balance to call the person or when your call goes unreturned.
There are myriad benefits of using the SMS facility. Your desired message reaches instantaneously to the person. You can edit your messages and put the information that you think is utmost important. It is perhaps the cheapest way of sending a long distance message to a person who may be living opposite to you or in a faraway country. Bulk SMS marketing is quite popular with many small and medium sized companies. Bulk SMS marketing in India is still at a nascent stage. However, it is expanding at a rapid rate. It is easy for anyone to send bulk SMS with the right bulk SMS software. Bulk SMS marketing is considered to be the most cost-efficient way of sending across your message.
Several types of companies use Bulk SMS marketing to send their intended message across. If you own a small or medium sized firm, you should certainly give bulk SMS marketing a serious thought.
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